CRO Resources 

A few useful resources, both tools and articles

Sign. calculator

With this calculator you can see if you AB-test is statistically significant.

Test duration

With this calculator you can see how long your test needs to run to get a result. 

List of CRO Tools

An article on some of the most used tools. The article contains screenshots.


Five key roles for a CRO department

Conversion optimization team structures may fluctuate. Like any project, CRO adopts its fair share of variability, yet the pillars of the team remain unshattered.


What CRO organization is the best one for you?

Each company is unique and the structure you will choose has to fit the overall goal. Here you can read about the pros and cons of three different types of teams, centralized, decentralized and a hybrid.